Why should you learn how to use Controlled English? Increasingly, documentation must be designed for two distinct but related types of audiences—-those reading the text in translation, and those for whom English is a second language.
While many businesses still have their documentation translated, English is quickly becoming the standard of our global village. But English is a complex language to read, write, and understand. Using Controlled English makes documents easier for non-native English speakers to understand, and the more consistent, less ambiguous language also makes for less expensive translations. It is critical that technical documentation and training manuals clearly convey meaning in fields with complex products and liability issues.
This audio conference explains how 1% of the English language is sufficient to communicate with customers in 181 countries. It will also cover the steps to implement Controlled English and its pitfalls and benefits for the translation of technical documentation.
This audio conference covers:
- The basics of Controlled English
- How the "1% solution" impacts translations
- How a company and its customers can benefit from using Controlled English
- Real-world case studies on the use of Controlled English
- How to avoid the 21 most common errors in documentation
- How global leaders like GE use Six Sigma metrics for documentation quality
About the speaker:
John M. Smart is President of SMART Communications, Inc. With more than 18 years of experience in language simplification, his firm offers globalization tools and Controlled English consulting to many sectors, including medical devices.
John began his career reselling Caterpillar Technical English, the first controlled language for heavy equipment. In the 1980's his firm developed the MAXit Checker, a sophisticated text analyzer to measure compliance to ASD Simplified English (AECMA) specification required to write Airbus and NATO aircraft manuals.
John received his undergraduate degree in Australia and holds degrees in the publishing and computer science from the Rochester Institute of Technology, NY. He lives in New York City.
Who should attend?
- Documentation Managers
- Content creators for global web sites
- VP Quality Control
- Six Sigma Green and Black Belts
- Technical writers and editors
- Global Customer Support Managers
- Localization Managers
- Legal counsel interested in product liability avoidance
- Training Systems Managers
This audio conference is rated General Interest.